Sandis Viļums: Google Analytics 4: izmanto savu datu pilno potenciālu

1. Pievienojies

Lai piekļūtu kursa saturam, pievienojieties mācību platformai.

2. Iegādājies

Ja kurss nav iegādāts, to varat izdarīt šeit.

3. Izbaudi

Vēlam aizraujošas un vērtīgas studijas!

Par meistarklasi

90 minūšu meistarklasē pieredzējušais tīmekļa analītikas speciālists Sandis Viļums parādīs svarīgākās GA4 atskaites, skaidros GA4 un “Google Tag Manager” sadarbību, iepazīstinās ar internetveikalu iepirkšanās ceļa un lietotāju uzvedības atsekošanas “zelta standarta” notikumiem un parādīs, kā iegūtos datus izmantot mārketinga kampaņu rezultātu mērīšanai.

Mērķis nav iepazīt katru GA4 funkciju. Mērķis ir saprast, kādus datus ir vērts iegūt un kā tos pārvērst informācijā, kas palīdz pieņemt labākus biznesa un mārketinga lēmumus.

Meistarklase ierakstīta 2026. gada 15. septembrī.

Par šīs meistarklases apgūšanu iegūsi 40 punktus.

Nodarbību saraksts

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“Google Analytics 4” nozīmīgums

“Google Analytics 4” galvenās atskaites

“Google Analytics 4” un “Google Tag Manager” simbioze

Lietotāju uzvedības atsekošana

Mārketinga atdeve – ROI

Jautājumi un atbildes

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